The leaves are just starting to fall, but already we’re seeing Christmas decorations in stores! Every year consumers begin shopping earlier for the holiday season to avoid last-minute stress. With the evolution of social media [...]
There are a few different ways to find out if your website is compliant with the Accessibility for Ontarians with Disabilities Act (AODA) and therefore accessible to people with disabilities. You can use an [...]
EXTRA EXTRA READ ALL ABOUT IT! If you are a marketer or business owner in Canada, you know it can be challenging to keep up with all of the changes announced in digital marketing! [...]
In a world where 85% of shoppers read reviews or research before making a purchase, your business MUST be online! If it isn’t, people won’t find you when they look up the service you [...]
Inspired by the passing of the 2001 Ontarians with Disabilities Act, the Accessibility for Ontarians with Disabilities Act (AODA) was passed in 2005. This act set standards that public and private organizations in Ontario [...]
"Many business owners still believe that there is a huge gap between the older generation of advertising solutions, like print media, billboards, flyers etc., and the newer generation of digital media. Although some would [...]
Did you know that Ontario has an Act in place that means your business could face a huge fine if you fail to make your website accessible according to specific guidelines? There is a [...]
"It’s hard to believe we’ve come this far and more than two years have passed, since the realization of a pandemic. I remember on March 5th, 2020, when I had an emergency staff meeting with [...]
If your business doesn’t have an online presence, it may as well not exist! Digital platforms have become a prominent part of our everyday lives; 97% of search engine users search for local businesses, so [...]
The year was 1994 and internet users everywhere experienced something new for the very first time in the 11 years since the birth of the web: digital advertising. Considered the “voice of emerging digital [...]
