It's Spook-Tober! Happy Halloween! It’s officially that spooky time of year again and hopefully, you are enjoying some candy and sweets with your customers! As a business, it’s important to stay on top of [...]
The leaves are just starting to fall, but already we’re seeing Christmas decorations in stores! Every year consumers begin shopping earlier for the holiday season to avoid last-minute stress. With the evolution of social media [...]
EXTRA EXTRA READ ALL ABOUT IT! If you are a marketer or business owner in Canada, you know it can be challenging to keep up with all of the changes announced in digital marketing! [...]
In a world where 85% of shoppers read reviews or research before making a purchase, your business MUST be online! If it isn’t, people won’t find you when they look up the service you [...]
You don’t need to reinvent the wheel when it comes to marketing - at least, not when you’re first starting out. As a small business owner, your time and energy are precious - and [...]
"Many business owners still believe that there is a huge gap between the older generation of advertising solutions, like print media, billboards, flyers etc., and the newer generation of digital media. Although some would [...]
"It’s hard to believe we’ve come this far and more than two years have passed, since the realization of a pandemic. I remember on March 5th, 2020, when I had an emergency staff meeting with [...]
If your business doesn’t have an online presence, it may as well not exist! Digital platforms have become a prominent part of our everyday lives; 97% of search engine users search for local businesses, so [...]
The year was 1994 and internet users everywhere experienced something new for the very first time in the 11 years since the birth of the web: digital advertising. Considered the “voice of emerging digital [...]
Woman online shopping on smart phone fashion clothes at home The new normal comes with new consumer habits! The last two years have been very difficult for local businesses - with [...]
