The leaves are just starting to fall, but already we’re seeing Christmas decorations in stores! Every year consumers begin shopping earlier for the holiday season to avoid last-minute stress. With the evolution of social media [...]
Changing post requirements, complicated algorithms, confusing analytics…it’s no wonder business owners get overwhelmed on how to effectively use social media! Each week there seems to be a new app popping up, but many businesses [...]
If your business doesn’t have an online presence, it may as well not exist! Digital platforms have become a prominent part of our everyday lives; 97% of search engine users search for local businesses, so [...]
The year was 1994 and internet users everywhere experienced something new for the very first time in the 11 years since the birth of the web: digital advertising. Considered the “voice of emerging digital [...]
As of January 2022, more than half of the world’s population uses social media - that’s over 4.55 billion people! With so many users, the marketing opportunities for local Canadian businesses to reach people all [...]
WHY SHOULD YOUR COMPANY BE ON SOCIAL MEDIA? Social Media is a crucial channel of communication that has heavily inspired this generation. Approximately over 40% of the world’s population is using one or more [...]
Are you thinking about reducing your company’s advertising during the Coronavirus pandemic? Here’s why you shouldn’t. Coronavirus (Covid-19) is currently affecting not only our healthcare system but our economy as well. In times like these, [...]
In this era of self-isolation and social distancing, one element of our daily lives has been playing a crucial role: social media. Whether it’s to get up-to-date news, to make requests for medical supplies [...]
There is now another major social media platform that has emerged and it has become one of the most downloaded apps in the world! With over 800 million monthly active users across the world, Tik [...]
When it comes to getting advice or recommendations on what to do, what product to buy, which movie to see, and where to travel on vacation -- we tend to trust our peers’ recommendation more [...]
